Webinar "It Is Not The Customer It Is YOU!"


RESA® is a 501 (c) (6) tax-exempt trade association for professional real estate stagers. RESA® is the portal to the staging industry and is the source of education and business tools focusing on the needs of stagers.The RESA Professional Development Series is a RESA Member Exclusive Benefit. If you are not a RESA member and would like more information please visit www.RealEstateStagingAssociation.com

Christine Rae

Christine Rae, is Internationally acknowledged as the leading staging training expert of the Real Estate Staging industry.

Before developing a unique, successful training concept to share with others, she built a highly successful and innovative staging business,
at a time when no-one was staging! Recognizing most stagers were struggling to make a profit, she brought a professional and corporate approach to the staging industry, setting precedents and standards as she steered CSP International™ Staging Business Training Academy to the top of the excellence chart for staging business education.

A degree in business and more than 40 years sales, finance and business experience add depth to the CSP certification, training curriculum and workshops.

Christine, Creator, editor and publisher of the only Staging Magazine in the world, six times best-selling author(including Home Staging for Dummies) multi award winner, charter member of RESA and first recipient of RESA Lifetime Achievement Award, was named by Real Estate Professional Magazine in 2017 as one of the top 100 Elite women who are changing the real estate industry.

Event agenda

Dealing with difficult people is a fact of life. Conflict is part of any business. How you react impacts the future of your client relationships and future prospects. "The client is always right" doesn't mean you have to lower your price or change your values.  As a businessperson, you have far more to lose by lowering your price, refusing the business or stooping to a client's level of hostility.

Reputation management should always be top priority. Remember, people will often mirror the emotional signals you send and often you are not aware of your own signals. Emotional intelligence can be used to calm the storm, learn how to best navigate your next business interaction.


  • Understand how a buyer's behavior affects your business
  • Learn strategies for structuring client conversations
  • Tips on how not to have to lower your prices
  • Secrets to generating more business

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